Create promotions on Booking from Channel PRO
Boost your bookings effortlessly
Promotions are an effective way to attract new guests, fill calendar gaps, and make your property stand out. With the promotions module in Channel PRO, you can now create all compatible offers with Booking.com directly from one place. This saves you time, keeps control centralized, and maximizes the tools Booking provides.
What promotions can you create?
From Channel PRO, you can configure the main promotions available on Booking.com. Each has its own strategy and specific application, and you can tailor them to your property's needs.
The available promotions are
Last minute
Early booking
Mobile rates
Country rates
Helpful tip
Use last-minute promotions to fill single nights that are still available. They are very effective when combined with discounts visible from the mobile app.
Pay attention to details
Before creating a promotion from Channel PRO, make sure to remove any active promotion of the same type in the Booking.com extranet. If there are duplicates, none may apply correctly.
Key aspects to keep in mind
Automatic application to standard rate
All promotions apply only to the standard rate and default cancellation policy. If you use multiple rates or different policies, you will need to manage them manually from the extranet.Access to personalized help
By clicking on each type of promotion within Channel PRO, specific help will be displayed to guide you in its configuration.Non-cumulative promotions
Booking may limit the combination of certain promotions. Carefully evaluate which to activate according to your strategy.
Best practices for using promotions on Booking
Adjust your promotions according to the season: for example, launch early bookings for summer and last-minute for single days.
Don't activate them all at once: choose the ones that best fit your target audience.
Review the performance of each promotion and adjust its duration if necessary.
Activate mobile rates: more and more users are booking from their phones.
Quick checklist before activating a promotion
Have you already removed duplicate promotions in the Booking.com extranet?
Are you using the standard rate as a base?
Have you correctly defined the dates, discounts, and conditions?
Have you verified that the default cancellation policy is correct?
Frequently asked questions
Can I apply promotions to rates other than the standard one?
No. Currently, promotions created from Channel PRO apply only to the standard rate and default cancellation policy.
What happens if I have the same promotion active on Booking and Channel PRO?
You must remove the Booking version before creating it from Channel PRO, as they may conflict and not apply correctly.
Can more than one promotion be activated at the same time?
Yes, but you should check that they do not overlap and are compatible with each other according to Booking's conditions.
Where can I see the performance of my promotions?
From the Booking extranet, you can check the impact of each promotion on your bookings.
Is it mandatory to use promotions to have visibility on Booking?
No, but using them strategically can significantly improve your positioning and conversion.