Activate the Early Booking promotion on Booking from Channel PRO
Secure revenue in advance and plan your occupancy with ease
Securing bookings in advance not only provides financial security, but also allows you to better organize resources and avoid unexpected issues. With the Early Booking promotion from Booking.com, you can offer attractive discounts to those who plan their trips ahead. The best part is you can manage it directly from Channel PRO, without going through the extranet.
What is the Early Booking promotion?
This promotion rewards guests who book well in advance. It's especially useful if you're looking to guarantee occupancy on key dates or during specific seasons.
Booking.com recommends activating it for bookings made at least 30 days before check-in.
Helpful tip
Use this promotion in combination with other strategies (like non-refundable rates) to increase conversion and reduce cancellations.
Step by step: configure the Early Booking promotion
1. Set up the discount in the REVENUE
Access the REVENUE.
Go to the “Discounts and supplements” tab.
Create a new discount using the “Early Booking” option.
Ensure the condition is bookings made at least X days before check-in.
Do not use the option “bookings made before (dd/mm/yyyy)”, as it is not compatible with the promotion.
Set the discount for a minimum stay of between 2 and 7 nights.
If you apply a value greater than 7 nights, a new rate plan will be generated instead of a promotion.
Associate the discount with the desired accommodations.
2. Activate synchronization from Channel PRO
Log in to your account on Channel PRO.
Enter the portal configuration of Booking.com.
Find the promotions synchronization section.
Select how you want to synchronize the discount:
As a rate
As a promotion
Do not synchronize
Pay attention to the details
Booking.com has a limit of 400 rates per hotel and 100 rates per room. If you choose to synchronize it as a rate, this limit could be reached. Therefore, it is most advisable to synchronize it as a promotion, as it does not count as an independent rate plan.
Click “Save”. The promotion will be automatically created and will appear in the promotions section of the Booking.com extranet.
When is the discount applied?
The discount will automatically be displayed when a guest searches for accommodation with the minimum advance defined in your promotion. You don't need to take any additional action.
Best practices when using the Early Booking promotion
Segment by season: apply different discount percentages based on expected demand.
Avoid overlaps: review other active promotions to ensure multiple discounts are not applied simultaneously.
Analyze results: monitor the promotion's performance and adjust it if it does not generate the expected bookings.
Plan with data: use your occupancy history to decide when to activate this promotion.
Quick checklist
Have you created an early booking discount in the VRMS?
Is the minimum advance correctly defined?
Did you set between 2 and 7 nights as the minimum duration?
Did you select to synchronize as a promotion from Channel PRO?
Did you save the changes?
Frequently asked questions
Can I activate multiple promotions at once?
Yes, but it's important to check that there are no conflicts or unwanted cumulative discounts.
What happens if I set more than 7 nights?
Booking.com will interpret it as a new rate plan, not as a promotion. This could exhaust your rate limit.
Where can I see if the promotion is active?
In the Booking.com extranet, within the “Promotions” section, you will see all synchronized promotions.
Does the promotion apply to all rates?
No. It only applies to the standard rate and the default cancellation policy.
Can I modify the minimum advance after saving?
Yes, you can edit the discount in the VRMS and the changes will be automatically synchronized.
In summary
With the Early Booking promotion, you can attract guests who plan ahead and secure occupancy in advance. Configuring it from Channel PRO saves you time and gives you full control over its application.