Understanding technical language is the first step to mastering any tool, and Avantio is no exception. To make it easier for you to navigate our tutorials and guides, we've created a glossary with the most relevant terms. Knowing these definitions will give you the confidence you need to make the most of your website and booking system.
General terms of your website
Learning these basic concepts will allow you to communicate more fluently with industry professionals and better understand how your page works.
Domain: unique name that identifies your website on the internet (example: www.tusitio.com).
Subdomain: section within your main domain (example: blog.tusitio.com).
Widget: element integrated into your webpage to add specific functionalities or content (for example, "Featured properties" or "Weather").
All about SEO and ranking
SEO (Search Engine Optimization) is essential for your accommodations to appear in the top search results. Here are the key terms:
SEO: process of optimizing your website to appear in the top results of search engines like Google or Safari.
Metatags: set of tags that provide technical information to search engines (include metatitle and metadescription).
Metatitle: title of your page that appears in search results (usually in blue).
Metadescription: brief text that appears below the metatitle in search results.
Keywords or Key phrases: terms or phrases that users enter into a search engine and that you use to improve your web visibility.
Ranking: position your website holds in search results.
Index / No index: indicates whether a page should be included or excluded from search engine indexes.
Follow / No follow: indicates whether a search engine should follow a link and consider it for ranking.
H1 / H2 / H3: header tags that structure your web content. H1 corresponds to the main title; H2, H3, etc., to subtitles.
Specific vocabulary of Avantio
To better navigate your booking system, here are the most common terms in Avantio:
Results list: page showing all available accommodations after a search.
Accommodation sheet: page that gathers all the details of an accommodation on your web.
Frequently asked questions
What is the difference between a domain and a subdomain?
The domain is the main name of your web on the internet, while the subdomain is a section within that domain.
Why should I care about the metatags of my web?
Because metatags (metatitle and metadescription) are what users see in search results, and good writing can improve clicks to your page.
How can I use H1, H2, and H3 headers on my web?
The H1 should be used only once per page, as the main title. H2, H3, etc., are used to organize and prioritize information, making it easier to read and improving SEO ranking.
What does it mean for a page to be marked as "No index"?
It means that search engines will not include that page in their results. This can be useful for internal sections that you don't need to rank.