When you connect your accommodations with Google Vacation Rentals, your properties appear directly in Google's search results. This not only increases visibility but also helps you generate direct bookings without relying so much on other OTAs.
Below, we address the most common questions and provide practical tips to make the most of this integration.
How are results ordered on Google?
Google uses an algorithm that combines three factors: relevance, distance, and prominence. The more complete and accurate your property's information is, the higher the chance it will appear in a prominent position.
👉 Useful tip: don't limit yourself to the minimum requirements. Add quality photos, attractive descriptions, and as much information as possible. Google rewards rich content.
⚠️ Note that the position cannot be influenced by Google Ads or paid plans.
Can I change the name and logo that are displayed?
Yes. You can modify your company name and logo from the general settings of the Channel PRO portal.
Is it possible to track performance in Google Analytics?
At the moment, Google Analytics is not implemented in this integration. However:
When a guest arrives at your web from Google, the session is recorded.
If they complete the booking, the system saves it with the portal/agent "Google," so you can identify the source.
How do I update photos and accommodation features?
You don't need to do anything from Google. All modifications you make in your VRMS (photos, descriptions, services, etc.) are automatically synchronized and reflected in the search results.
Can I connect multiple websites with Google?
Currently, it is only possible to connect one website per VRMS account, and it will be the main website (set as default). Multiple brands or websites cannot be connected at the same time.
What criteria must reviews meet to be displayed on Google?
For a review to sync correctly with Google, it must meet these requirements:
Be validated by the agency.
Include the dates of the stay.
Not come from external portals (e.g., Booking.com).
Contain text in the comment (positive or negative).
In the case of cross selling bookings, the web must share reviews.